The Connection, Inc Blog

We tend to focus a lot of our time on this blog talking about the technologies that businesses can (and usually should) use as a part of their operations. However, without clients or customers coming in, there’s only so much good that these technologies can do. That’s why we wanted to briefly touch on a few technologies that can help you attract more people to your business so that all the other IT solutions we recommend can live up to their potential.

Innovation is important to businesses because there are advancements in technologies and strategies that are made all the time that help to improve these businesses’ processes. Although there are several niche business communication strategies to consider—which may apply to your business—we’ve listed the top five universal strategies that all businesses should regard as critical:

Facebook is a powerful networking tool that can help you build relationships with new professionals and introduce your product or service to entirely new markets and groups of people. That is if you know how to use it. Here are five steps you can take to get started with Facebook and use it to build a professional network.

You’re surely aware of how valuable an asset social media is for your brand, but how much interaction are you really getting on your pages? No matter how many views, there’s always room for improvement. Well, you’ll be relieved to hear that even the large corporations don’t get too many hits on social media, despite the massive numbers in their favor.